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Free tools

Free SEO and AI search tools, built from real client work.

Every tool here comes out of running SEO for Australian businesses, not a content brief. Use them free, no pitch attached. Start with the AI Visibility Scanner to see where you stand inside ChatGPT, Google AI Overviews, Gemini and Perplexity.

Free scan · no sign-up to start

AI Visibility Scanner

Enter your domain and, in about two minutes, see whether ChatGPT, Google AI Overviews, Gemini and Perplexity cite you, mention you, or skip you entirely. You get an honest score across seven signals and a prioritised list of what to fix first.

Run a free scan
  • Chrome extension

    AI URL Source Extractor

    Free Chrome extension that extracts every source URL from an AI answer, strips UTM tracking, and copies clean links to your clipboard.

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  • 84-point audit

    GEO Checklist

    The 84-point GEO audit framework we run on every client site. Interactive scoring, impact-ranked items, and a contextual fix for each. Progress saves in your browser.

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  • 36-point checklist

    Google Business Profile Checklist

    Interactive 36-point checklist where every checkpoint links to the official Google documentation, with suspension-risk warnings from 230 of 234 profiles reinstated.

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  • Revenue calculator

    SEO Campaign ROI Calculator

    Predict the AUD revenue an SEO campaign should produce across single keywords, business clusters and multi-page strategies, with CTR tiers recalibrated for the post-AI-Overview SERP.

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Want the done-with-you version?

The tools show you the gap. We close it.

If a scan or checklist surfaces something worth fixing, book a free 30-minute AI visibility check. We run your buyer questions live across four platforms and give you an honest scope, no proposal unless you ask for one.

Book your free visibility check